Glazed Glory: Taking on the Krispy Kreme Challenge

2400 calories, 12 doughnuts, 5 miles, 1 hour. No, that’s not the beginning of a case interview question, but the slogan of the famous Krispy Kreme Challenge! Around 30 brave students (including a “python” and a “data wizard”) and faculty took on the Krispy Kreme Challenge, participating in the 12th Continue reading Glazed Glory: Taking on the Krispy Kreme Challenge

Testing an NFL Claim

As I waited for my SAS code for practicum to run, I came across a Super Bowl commercial by the NFL, shown below. The commercial starts with the claim that “9 months after a Super Bowl victory, winning cities see a rise in births.” While it is humorous and easy to Continue reading Testing an NFL Claim

“Clustomer” Segmentation

Our recent marketing project was about creating customer segments for an online travel company. While we spent hours crunching data and looking at statistics to come up with those magic segments – our results and final presentation were the most interesting parts of this project. We presented our findings with Continue reading “Clustomer” Segmentation

How I Didn’t Lose Money in Vegas

On my flight to Las Vegas, I considered how I could best use the little money in my pocket. I could gamble it in the casino, or I could save it for a Christmas present for my mother. I remember my successes in the simple card game War as a Continue reading How I Didn’t Lose Money in Vegas

Star Wars and text mining: This is the post you are looking for…

10 years. It has been 10 years since the last Star Wars film, and the world is fully feeling the Star Wars fever. From Star Wars toys and games to Star Wars household items, Star Wars is everywhere you turn and it could not be more exciting. With Star Wars Continue reading Star Wars and text mining: This is the post you are looking for…

Elevator pitches that just won’t work…

I sometimes feel awkward mingling at networking events and the thought of pitching myself in 20 seconds with something memorable gives me the heebie jeebies. Here are a few pitches or memorable phrases that I know won’t work, but may be useful to excercise my mental block demons. Hopefully getting Continue reading Elevator pitches that just won’t work…

Building an Analyst One Board Game at a Time

What makes a strong analyst? We talk to many employers during information events. A pretty common question that gets asked is “What are you looking for in an new hire? What makes a successful analyst/data scientist in your organization/company/secret cabal?” A few of the characteristics that I’ve noted from the many Continue reading Building an Analyst One Board Game at a Time