Text Mining for an Efficient Democracy: A Case Study

For many of us, our knowledge of how a proposed bill becomes a law begins and ends somewhere around Schoolhouse Rock’s “I’m Just a Bill.” What you probably don’t know is that federal law mandates that every member of the public (that’s you and me!) must have an opportunity to Continue reading Text Mining for an Efficient Democracy: A Case Study

“Clustomer” Segmentation

Our recent marketing project was about creating customer segments for an online travel company. While we spent hours crunching data and looking at statistics to come up with those magic segments – our results and final presentation were the most interesting parts of this project. We presented our findings with Continue reading “Clustomer” Segmentation